Why Your Email Score Matters More Than You Think
Email keeps everything moving. Purchase orders, dispatch notifications, installation schedules, warranty documents, vendor updates, billing… it all runs through your inbox.
But here’s the part no one talks about:
Your email domain can be impersonated — without you ever knowing.
And most companies don’t realize how vulnerable they are until a customer calls you asking, “Hey, did you really send this?”
That’s why we use Sendmarc, an email security platform that helps us check your domain’s health, find hidden risks, and lock your email down so scammers can’t impersonate your company.
The #1 Way Cybercriminals Attack Businesses Like Yours
Email is the #1 attack vector for cybercrime.
Not firewalls.
Not servers.
Email.
Without proper email authentication in place:
- Attackers can send emails pretending to be your company
- Customers or employees may fall for fraudulent invoices, links, or account updates
- Legitimate emails (like invoices or dispatch confirmations) may go to spam
- Your brand’s reputation can be damaged in seconds
- Cyber insurance and compliance risk increases
We reduce your risk by giving you visibility and a safe enforcement to do business.
What the Score Actually Measures
Your domain score is a health check for your email.
Think of it like this: Your email needs ID checks. Scammers hope you don’t have them.
SPF: “Who’s Allowed to Send Email As You?”
Sender Policy Framework (SPF) is a list that tells the world which systems are allowed to send email from your domain.
If SPF isn’t correct, scammers can send emails that look exactly like they came from your company — invoices, delivery updates, even impersonate hiring managers.
Having a Sender Policy Framework is like having a guest list at your private event:
If their name isn’t on the list, they’re not getting in.
DKIM: “Has the Email Been Altered?”
DomainKeys Identified Mail (DKIM) adds a hidden “signature” to every email you send. Email providers check that signature to confirm the message wasn’t modified.
If DKIM isn’t set up:
- Real emails can look suspicious
- Fraudulent messages can slip through more easily
DKIM is the wax seal on an envelope — if the seal is broken, something’s wrong.
DMARC: “What Should Happen If Something Looks Fake?”
Domain‑based Message Authentication (DMARC) ties SPF + DKIM together and tells inboxes what to do when something fails:
- Just watch it?
- Quarantine it?
- Reject it completely?
DMARC delivers the most value, because it provides:
- Visibility into who’s using your domain
- Alerts when someone is impersonating you
- Safe, guided enforcement so only legitimate emails get through
DMARC is the bouncer at the door — if the ID doesn’t match, they aren’t getting in.
Ready to See Your Score?
Let’s look at it together.
If you're in distribution or HVAC/manufactured housing, this is one of the simplest ways to reduce cyber risk and improve email deliverability.
Book a call below and together we will:
- Run your domain score (FREE)
- Explain the results in plain English
- Give you a step‑by‑step plan to strengthen your protection
Let’s make sure your name is only used by you.
Schedule your free domain score review with Relentless Solutions.
